Blurbs

Blurbs

 

 

A blurb is a short description of a book, film, or other product which is written for promotional purposes. An effective blurb has to be engaging so that it persuades the audience to go and watch the film. Blurbs allow the audience to have a brief understanding as to what the film is about, without the whole storyline being revealed.

 

Aspects of a blurb:

1. Introduce the main character.
2. Establish the basic situation.
3. Identify the setting (which is usually isolated).
4. Hint at mysterious secrets, spells, or incidents.
5. Identify high stake (such as protecting innocent children or saving one’s own life, sanity, or reputation).
6. Give the protagonist a goal (often related to the story’s stakes).
7. Suggest that the antagonist is formidable, powerful, ancient, and possibly supernatural.

How to develop a blurb

An example of a thriller film blurb would be 'Final Destination' (Dir. James Wong, 2000).